Our Story

Growing up in rural Namibia, subsistence farming was central to our way of life, but the limited purchasing capacity of local retailers resulted in the wasted surplus harvest. To address this, we pursued a digital solution to bridge the gap between informal and formal markets. Starting as a training community for farmers in 2021, we developed a technology-driven marketplace by 2023. Our goal is to create an integrated market where farmers can connect with a larger customer base and utilize resources efficiently. Through this marketplace, we aim to reduce waste, increase farmers' income, and contribute to agricultural sector growth.